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If you are an active user of Google, you may be familiar with Autocomplete, a feature within Google Search that predicts what you are searching for once you start typing. This week, Malte Landwehr, head of SEO at idealo internet GmbH, shared strange stories about how entrepreneurs and politicians have been able to manipulate Google in ways that most SEO professionals can only dream of.

What's more, this week the news that Walmart has joined the #metaverse platform Roblox drew our attention. That is why we reviewed Walmart Land, compared it to the Nikeland, and share our opinion about Roblox as a marketing tool.

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