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Synthetic Media includes any artificially-generated content, such as text, video, voice, and images, where AI takes on the part of the creative process. Recently, that kind of media has become very trendy. Remember, for instance, AI-created avatars by the popular app: Users upload 15-20 photos of themselves and later get various colorful synthetic avatars in different styles. The result is impressive indeed! However, very few users are concerned about the app's safety since it can collect personal information such as photos and phone numbers. At this point, we, as users must take a step back and rethink how safe AI synthetic media are.

In this new edition, Dr Mark van Rijmenam, the Founder and future tech strategist of the Digital Futures Institute, Author, and Speaker, shares potential dangers of synthetic media, and what should be expected in the future.

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