PXLSTRM by Adello

Contextual Video Advertising
Across Every Platform

PXLSTRM reads video content — objects, dialogue, scenes — and places your ads where context matches intent. Cookieless advertising, self-learning, proven at scale on YouTube, TikTok, and Pinterest.

Why PXLSTRM
What Changes When AI Reads the Content
Standard targeting reads metadata. PXLSTRM processes the actual video — that is the difference between contextual targeting and behavioral targeting, and it produces measurably different results.
🎯

Context, Zero Cookies

Cookieless advertising based on what's happening in the video right now. Fully privacy-compliant. No third-party data dependencies.

🔍

Reach Beyond Keywords

Semantic contextual targeting extracts up to 500 keywords per minute of video — signals that keyword lists never surface. 118% more relevant channels discovered vs. manual targeting.

💰

Spend That Performs

Precise placement eliminates waste impressions. 31% lower eCPM documented in a DACH sports retailer case. Your budget works on placements that convert.

🛡

Brand Safety Built In

Content-level analysis distinguishes context that keyword blocklists miss. Proven in regulated categories: alcohol, pharma, finance.

▶ YouTube

Full-Depth YouTube Contextual Advertising

PXLSTRM analyzes dialogue, on-screen objects, scene context, and channel metadata across millions of videos. With over 3.5 million YouTube videos uploaded every day, the matching analysis runs fresh for every campaign — what fit a month ago may not fit today.

  • Reservation buying, Premier Reach, Masthead
  • Pause Ads and Peak Points targeting
  • Shoppable CTV and programmatic video advertising formats
  • Contextual targeting in regulated categories
  • Self-learning optimization over campaign lifetime
96.8% relevant impressions across 20+ campaigns vs. 46.5% with standard TrueView
PXLSTRM contextual video advertising for YouTube
♫ TikTok

TikTok Contextual Targeting in Short-Form Video

TikTok has become a buying surface: 1.6B+ monthly users, and 47% of them discover products on the platform. PXLSTRM runs frame-level and audio analysis to convert video context into audience behavior signals — moment-based targeting built on mood and context, not interest categories.

  • Frame-level video and audio analysis
  • Moment-based targeting: mood + context
  • First-party signals captured under GDPR and consent frameworks
  • Fashion, sport, luxury, shopping verticals
  • Same AI core already proven on YouTube
2x view-through rate, ~50% incremental reach vs. standard TikTok setup
PXLSTRM contextual targeting for TikTok
❤ Pinterest NEW

Contextual Targeting Where 55% of Users Come to Buy

Pinterest users plan purchases, save ideas, and discover products. PXLSTRM analyzes pins at the visual, thematic, and context level — placing ads where users are actively in a buying mindset. 20.3 million users in Germany alone.

  • Visual content analysis across millions of pins
  • 55% of users arrive with purchase intent (vs. 12% on Meta)
  • 98% of users discover new products on the platform
  • 44% of DE users in high-income households
  • ~50% incremental reach vs. TikTok-only campaigns
10% CPA improvement, 4:1 ROAS in early campaigns
PXLSTRM contextual advertising for Pinterest
Intelligence Products
Audit Your Campaigns. Read Your Market.
The same video analysis engine behind PXLSTRM powers two standalone intelligence products — one looks at your campaigns, the other at your market.
Campaign Audit

PXLSTRM iCheck

An independent audit of your existing YouTube campaigns. You send the video IDs, we analyze up to 100,000 of them and deliver a metrics report covering contextual accuracy, brand safety (high/medium/low risk), IAB category risk, and content categories. On average, iCheck identifies more than 50% potential improvement in relevancy. In one client audit, only 6.46% of impressions reached the target audience — the PXLSTRM campaign that followed delivered 97%.

~10 day turnaround
Market Intelligence

PXLSTRM Intel

Market analysis for your vertical and region on YouTube: who's advertising, what they promote, how often ads run, estimated spend, which content types attract the most ads — and which are overlooked. Extends into Competitor Analysis (track up to 30 competitors, share of voice, spend benchmarks, SOV planner) and Trend Analysis (emerging advertisers, rising channels, content trends).

Scope tailored to your market
PXLSTRM iCheck PXLSTRM Intel
Question it answersHow well did my YouTube campaign actually perform?What is happening in my market on YouTube?
InputVideo IDs from your past campaignYour vertical, region, and competitor list
ScopeUp to 100,000 videos analyzedMarket-wide ad landscape, up to 30 tracked competitors
DeliverableMetrics report: contextual accuracy, brand safety risk, IAB category risk, content categoriesCompetitor and trend report: share of voice, spend estimates, emerging channels, content trends
Turnaround~10 daysDepends on scope
Best forAuditing spend before re-booking a campaignPlanning strategy and benchmarking against competitors
Proven Results
Numbers From Real Campaigns
Aggregated performance data from PXLSTRM contextual video advertising campaigns across YouTube, TikTok, and Pinterest.
96.8%
Relevant impressions on YouTube
vs. 46.5% with standard TrueView
-31%
Lower eCPM
DACH sports retailer case study
2x
View-through rate on TikTok
~50% incremental reach
4:1
ROAS on Pinterest
10% lower CPA in early campaigns

Sources: analysis of 20+ campaigns across four verticals (2024), anonymized client case studies, Adello internal A/B tests.

Get Started
Ready to See PXLSTRM in Action?
Tell us your campaign goals. We'll show you how PXLSTRM performs on YouTube, TikTok, or Pinterest — with data from your vertical. Or start with an iCheck audit of your current campaign.
No commitment required
Response within 24 hours
Custom campaign proposal included