Blog

Blog

Ad tech trends, product updates, and strategies from the Adello team.

Ultimate Guide for Restaurant Marketing
Hospitality & Tourism

Ultimate Guide for Restaurant Marketing

The restaurant business is probably one of the most interesting and versatile sectors. Like all businesses, it requires a well-designed marketing strategy to stay...

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Roblox Marketing Strategy: Engaging Gen Z and Gen Alpha
Digital Marketing & AdTech Uncategorized

Roblox Marketing Strategy: Engaging Gen Z and Gen Alpha

Roblox is a popular online gaming platform. It allows anyone to create their own games and play games developed by others within a wide...

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ChatGPT Redefines Online Shopping With Its New Product Recommendation Feature
AI Retail

ChatGPT Redefines Online Shopping With Its New Product Recommendation Feature

Last week, OpenAI announced the launch of its new shopping web tool for ChatGPT. According to their press release, this feature will improve the...

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PXLSTRM Expands to Asia, Bringing AI-Driven Contextual Video Advertising to the Region 
Adello

PXLSTRM Expands to Asia, Bringing AI-Driven Contextual Video Advertising to the Region 

PXLSTRM today announced its strategic expansion into the dynamic Asia-Pacific market, with an initial focus on Southeast Asia. Following its successful entry into Germany,...

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Why Programmatic DOOH Is Back and How Mobile Retargeting Makes It Smarter
Digital Out-of-Home (DOOH) Mobile

Why Programmatic DOOH Is Back and How Mobile Retargeting Makes It Smarter

DOOH (Digital-Out-of-Home) refers to any form of digital billboard or screen used for advertising outside the home. Whether displayed on digital screens, e-boards, or...

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PXLSTRM Expands into Germany, Showcases AI-Powered Video Ads at AdVantage Microsoft Advertising Event
Adello

PXLSTRM Expands into Germany, Showcases AI-Powered Video Ads at AdVantage Microsoft Advertising Event

PXLSTRM has officially expanded into the German market following its participation in the AdVantage Microsoft Advertising event in Munich. Organized by Sowespoke AG, a...

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Programmatic Advertising Guide 2025
Digital Marketing & AdTech Mobile

Programmatic Advertising Guide 2025

In the last couple of years, the marketing landscape has undergone a significant transformation. New trends are constantly emerging, and businesses are questioning which...

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ADELLO: STRONG GROWTH IN ASIA, AND NEW TEAM
Adello

ADELLO: STRONG GROWTH IN ASIA, AND NEW TEAM

Zürich, March 12, 2025 Adello – the Swiss-US mobile adtech company with patented technology - experiences strong growth in Asia. To better serve the...

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Faceless Video Ads: Benefits, Tools, and Best Practices
Video

Faceless Video Ads: Benefits, Tools, and Best Practices

There is a new trend in the vast world of social media and video production -  faceless videos. As the name suggests, faceless videos...

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Google Brings Back Fingerprinting: Profits over Privacy?
Digital Marketing & AdTech

Google Brings Back Fingerprinting: Profits over Privacy?

The issue of privacy on the internet is becoming increasingly critical year after year. On one hand, users and privacy legislation advocate for stronger...

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SEO Revolution: Tips for Your 2025 Strategy
Digital Marketing & AdTech

SEO Revolution: Tips for Your 2025 Strategy

With the rise of AI chatbots like ChatGPT, the way we search and consume information has drastically changed. In fact, AI chatbots have made...

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