Blog
Ad tech trends, product updates, and strategies from the Adello team.
ADELLO: STRONG GROWTH IN ASIA, AND NEW TEAM
Zürich, March 12, 2025 Adello – the Swiss-US mobile adtech company with patented technology - experiences strong growth in Asia. To better serve the...
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Faceless Video Ads: Benefits, Tools, and Best Practices
There is a new trend in the vast world of social media and video production - faceless videos. As the name suggests, faceless videos...
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Google Brings Back Fingerprinting: Profits over Privacy?
The issue of privacy on the internet is becoming increasingly critical year after year. On one hand, users and privacy legislation advocate for stronger...
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SEO Revolution: Tips for Your 2025 Strategy
With the rise of AI chatbots like ChatGPT, the way we search and consume information has drastically changed. In fact, AI chatbots have made...
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Wei Phung on PXLSTRM: The Future of AI-Driven Video Advertising is Here
Zurich, January 2025 - Wei Phung, CEO & Co-Founder of PXLSTRM explains in his recent interview how he is revolutionizing video advertising. With proven...
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How to Design an Ad Creative That Works
A quality design has a direct correlation with the ad campaign's success. According to the recent Visual Economy Report by Canva, 77% of business...
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What Will Happen to the U.S. Marketing If TikTok Will Be Banned?
You can love or hate TikTok, but its impact on marketing is undeniable. It was not only yet another social media platform - it...
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Signs Your Campaign Has Ad Fatigue and How to Prevent It
Ad fatigue is a relatively new term in marketing that has quickly gained popularity as more people encounter its effects. It occurs when an...
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The Biggest Influencer Scam of All Time - What Case with Honey Can Teach Us
At the end of December 2024, the popular browser extension Honey got into the center of a scandal. YouTube blogger MegaLag released a video...
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The Audience Doesn’t Like AI-Generated Video Ads - NIQ Research States
The last year, 2024, was remarkable for advancements in AI video software. Major tech companies, such as Meta, OpenAI, Adobe, and others, are releasing...
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Web3 Marketing: Debunking Myths and Uncovering Truths
Web3 marketing might sound like a concept from the future. Nevertheless, it is already used by various large companies today: Adidas, Lamborgini, McDonald’s, and...
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