Blog
Ad tech trends, product updates, and strategies from the Adello team.
New Generation of QR Codes: Art Meets Technology (and how to make your own)
QR code technology has become incredibly familiar and is now a standard part of advertising and product experiences. In order to keep track of...
Read more →
Unreliable AI-Generated Sites Displaying Ads for Blue-Chip Brands
Artificial Intelligence has rapidly emerged as a valuable tool for advertisers and marketers, revolutionizing the industry with its capabilities. However, amidst the advancements, a...
Read more →
New VR Headset: Competition Between Apple and Meta. The Race Has Started!
Meta has unveiled its eagerly anticipated VR headset, Quest 3. The CEO of Meta Platforms, Mark Zuckerberg, introduced the mixed-reality device on Instagram just hours before...
Read more →
The wind of change in the DOOH industry
INTERVIEW WITH TIM BERKEFELD How would you describe the DOOH market in Germany? How advanced are the technologies on the market? The DOOH market...
Read more →
When AI Will Replace Marketers?
With the fast growth of AI technologies on the market, the question of whether AI is the Savior or the Grim Reaper for marketers...
Read more →
What you didn't know about Apple's Reality Pro Headset (most likely, its success doesn’t matter)
Everyone seems to be eyeing the Apple keynote on June 5th. Excitement abounds as to how great the supposed Apple Reality Pro headset will...
Read more →
Inspiration for Your Personalization From Zero To Hero
In today’s customer-centric world, making your customers feel seen, understood, and valued is the ultimate goal. And the secret sauce? Tailoring your offerings to...
Read more →
Adello Combines Mobile Advertising and Artificial Intelligence
ADELLO #CHATWITHME: CHATGPT IN MOBILE ADVERTISING Zurich, May 4, 2023 – Adello, a leading Swiss-US AdTech provider, is set to change the game in...
Read more →
Adello Got You Covered This Easter
Dear Easter Bunnies, As we prepare to celebrate the Easter holiday, it's important to start planning your marketing campaigns in advance. As an international...
Read more →
From Web2 To Web3: Try Out These New Alternatives
Web2 is quickly becoming a thing of the past. Believe it or not, we are gradually moving from the Internet of the previous generation...
Read more →
Web3 Loyalty Programs: Revolutionizing Customer Engagement with NFTs
In the ever-evolving world of digital marketing, brands are constantly seeking innovative ways to engage with their customers. The emergence of Web3 and non-fungible...
Read more →