Video
18 articles in Video
AI for Video and TV Advertising: Insights from Adello's Event #30
On October 26th, Adello, together with its partner AdConnect, hosted an invitation-only event - "AI for Video and TV Advertising". Speakers Luc Reinert, the...
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YouTube's Shift: Relaxing Controversial Topic Guidelines to Enhance Ad Revenue Possibilities
In a groundbreaking move, YouTube has announced revisions to its controversial topic guidelines, ostensibly to broaden advertising revenue opportunities. This decision follows months of...
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Drowning in The Video Ocean: How to Make Your Video Ad Campaign Outstanding
In 2023, video content reigns supreme, not only in marketing but in our daily lives. Today, let's delve into its impact on marketing specifically. ...
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Mastering the Fundamentals of YouTube Advertising
Did you know that YouTube users collectively watch over 1 billion hours of video every day? As the second-largest search engine on the web,...
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The Real Pivot to Video: Programmatic Ad Spend Surges, Leaving Display Behind
It is not a secret that programmatic ad spend is experiencing growth year after year. However, not everyone acknowledges that this is largely due...
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Adello Launches PXLSTRM -Contextual Advertising for YouTube
Zurich, 03 August 2023 - A leading Swiss-US AdTech provider, Adello, is launching an advanced targeting solution for YouTube advertising. This cutting-edge technology empowers the...
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