Uncategorized
66 articles in Uncategorized
Unreliable AI-Generated Sites Displaying Ads for Blue-Chip Brands
Artificial Intelligence has rapidly emerged as a valuable tool for advertisers and marketers, revolutionizing the industry with its capabilities. However, amidst the advancements, a...
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New VR Headset: Competition Between Apple and Meta. The Race Has Started!
Meta has unveiled its eagerly anticipated VR headset, Quest 3. The CEO of Meta Platforms, Mark Zuckerberg, introduced the mixed-reality device on Instagram just hours before...
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What you didn't know about Apple's Reality Pro Headset (most likely, its success doesn’t matter)
Everyone seems to be eyeing the Apple keynote on June 5th. Excitement abounds as to how great the supposed Apple Reality Pro headset will...
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Adello Got You Covered This Easter
Dear Easter Bunnies, As we prepare to celebrate the Easter holiday, it's important to start planning your marketing campaigns in advance. As an international...
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From Web2 To Web3: Try Out These New Alternatives
Web2 is quickly becoming a thing of the past. Believe it or not, we are gradually moving from the Internet of the previous generation...
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Will the fall of NFT sink Web3 and the Metaverse?
The weekly sales volume of Non-Fungible Tokens has significantly increased from 100 sales in 2017 to an estimated 15,000 or even 50,000 by 2022....
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Why Metaverse is Mobile-First
In the previous editions of Adello Magazine, we have been exploring and sharing ideas around Extended Reality (XR), which includes Virtual Reality (VR), Augmented...
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Programmatic Advertising 101: Your Guide to Programmatic Ad Ecosystem
By 2022, 87 percent of all digital advertising budgets in Asia were spent on ads purchased through programmatic channels. The percentage peaked at 82%...
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The First Legal Company Opens Their Doors in the Metaverse or Why Do You Need Digital Office?
Previously, we reported the metaverse expansion and appearance of whole new worlds and entire cities on the different Web3 platforms. The new meta-buildings are...
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The Future of Smart Contracts
As Mark E. Forster, Chairman of IAB Metaverse and Adello founder, during the panel discussion about the metaverse from the law perspective, mentioned: “The...
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Can AI Compose a Symphony?
Undoubtedly, AI can optimize an incredible amount of processes, getting our daily routine activities done faster and more efficiently. AI is closely integrated into...
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XR and the Way to Immersiveness
It’s hard to disagree that we live in an age where real and virtual lives overlap, creating a fascinating combination. The metaverse is the...
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